Awarded the Annual Brand on “THE GROWING OF THE GREAT BRAND” Brands Gala, Dongcheng Embarks on A New and Glorious Journey!

October 26, 2024 -- the special edition of CCTV “THE GROWING OF THE GREAT BRAND” Annual Brands Gala -- “75 Years, 75 Brands” Brands Gala was held at Water Cube in Beijing. Representatives of outstanding entrepreneurs from all over the country, leaders in the field of branding and elites from all walks of life gathered together to build, share and glorify the supreme honor of Chinese brands. Being invited as one enterprise in the power tool industry, Dongcheng Company was awarded the annual brand of “THE GROWING OF THE GREAT BRAND” brands gala, demonstrating its excellent position and great strength in this industry.

Themed “Greatest Kindness like Water, Meeting You in the Future”, this year’s gala gathered nearly 200 well-known Chinese enterprise brands, expressing sufficient affirmation, for their riding the market wave and surging forward without ceasing in the wisdom of water, embracing innovative ideas with the tolerance of water; rolling with the punches with the flexibility of water, guarding against the bottom line with the clarity of water; encouraging the economic development with the strength of water. Meanwhile, more Chinese brands, which have already made their mark in business, are now expected to resonate at the same frequency with this era in the waves of history and societal development.

This award, which we are honored to be part of the community who received, is a convincing proof of Dongcheng brand’s leadership in power tool industry of China, and the genuine professional and leader of power tools in China. Mr. Gu Zhiping, chairman of Dongcheng Company, said at the awards ceremony that “Dongcheng power tools, based on the sincerity and keeping our feet on the ground, endeavors to make progress innovate constantly. Not only do we made craftsmen of major country be accessible to the tools of major country, but we’ll synchronize our tools with the world, and build a better future with the craftsmen all around the world.”

This honor, acted as not only a recognition of the struggle in the past 30 years, but an encouragement for the future sustainability. At the same time, it strengthens our resolve to specialize in innovation and continue to strive for excellence, giving back to users with higher quality products and better service, keeping pioneering and leading the industry's development trend, so as to devotedly contribute to the flourishing of the industry.

During the brands gala, Mr. Gu Zhiping shared the corporate philosophy, key strategies and future developments of Dongcheng Company. He emphasized that Dongcheng has always centered around craftsman users and kept professionalism and dedication, constantly improving product quality and R&D innovation capabilities, to meet the needs of global users with the ultimate product competitiveness. Moreover, in order to fave the globalization, Dongcheng Company insisted on realizing the expansion of channels in overseas markets through the independent brands, by the coordinated development of products, brands, markets ad so on, enhancing the influence of Chinese brands among the global ones, and bringing Chinese excellence to the world.

Receiving the 2024 Annual Brands Award this time, marks a vital milestone of Dongcheng’s development. It is both an authoritative recognition of our brand’s excellent strength, and a high expectation of the future development. Taking this opportunity as a new starting point, Dongcheng will keep R&D innovation, specialize the lean manufacturing, deepen brand building, and constantly improve customer service quality, to develop broader markets in global power tool industry. Meanwhile, adhering to the craftsman spirit and pursuit of excellence, Dongcheng will set a new benchmark for the industry and bring more surprises and value to global users, synchronizing China's high-quality goods with the world.